Secure Data Transmission
Improved Lead Conversions
To transform, process, and upload the lead data collected from various partners, associates, websites, social media channels to Salesforce CRM.
- Streamline disparate data from 13 different channels.
- Read and translate data into a unified format.
- Data is filtered, aggregated, translated, and converted to unique format as required for Salesforce CRM.
- Tailor-made ETL framework helps to connect various systems easily.
- Custom data analysis logic recommends necessary engagements to nurture leads.
- Heterogenous data exchange is enabled with AWS Lambda configured to execute at pre-set intervals.
- Amazon SQS is used to distribute transformed bulk data seamlessly to destinations.
- XML files are created for data storage and transported to specified instances using SFTP.
- Actionable and analyzed data for sales team, aggregated from various sources.
- Fine-tuned outreach/ marketing team facilitating focused sales.
- Increased lead conversion.
- Cost-effective solution when comparing packaged solution licenses, support, and maintenance.
- Pay-as-you-use model facilitates considerable savings.
- Scalability, easy maintenance, and upgrades.
- Increased number of borrowers by closing the sales cycle faster with more organized data with the sales team.
AWS Lambda, Amazon SQS, SFTP, Microsoft Windows Service, .NET
CUSTOMER: Mortgage Lender
Industry: Financial Services
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